Efecade Chatbot Privacy Policy

Who is responsible

EFECADE TECNOLOGIA LTDA is responsible for its own chatbot demonstrations and service administration. When a client business uses the chatbot, that business decides the purposes of its customer interactions and Efecade processes those conversations on its behalf. The client’s privacy notice also applies.

For questions about this notice or a privacy request, contact contact@efecade.com.

Information we handle

The WhatsApp phone number or user identifier and profile name supplied with an interaction.
Message text, chatbot replies and information you provide for a request, such as a name, selected service, professional, date or time.
Conversation context, appointment requests and appointment records when scheduling is used.
Message identifiers, timestamps, delivery states and technical records used to operate and troubleshoot the integration.
For connected businesses: WhatsApp Business account and phone-number identifiers, authorized access credentials and configured business information.

The initial WhatsApp integration supports text conversations. It does not automatically import the existing chat history from the phone app. Do not send passwords, payment card details or other information unrelated to your request.

Why information is used

We use information to answer the enquiry you send, carry out requested scheduling actions, maintain conversation context, enable staff assistance, support demonstrations and diagnose delivery or service problems.

For Efecade’s own interactions, processing may be necessary to take steps you request before a contract or provide a service, and to pursue legitimate interests in service security and troubleshooting where those interests respect your rights. Client businesses determine the applicable basis for their interactions. Where consent is required for an additional purpose, it must be obtained separately.

AI, service providers and sharing

WhatsApp and Meta process messages to deliver them through their platform. The business you contact and authorized Efecade personnel may access records needed for customer service or technical support.

When AI replies are enabled, conversation text, relevant conversation context and business information may be sent to OpenAI to interpret requests and generate replies. OpenAI has its own data controls; its standard API abuse-monitoring logs may retain content for up to 30 days, with exceptions such as legal or safety needs.

During local integration tests and demonstrations, Cloudflare may relay WhatsApp events to Efecade’s development computer. Dropbox may hold synchronized copies of the local project’s stored records where synchronization is active. Providers may process data outside Brazil. Deployment changes will be reflected in this notice.

Storage and retention

Conversation and appointment records remain stored after a chat ends. The initial demonstration version has no fixed automatic expiry for WhatsApp conversation records. You can request deletion using the instructions linked below.

Records are kept for the purposes described here and reviewed for removal when those purposes end or a valid deletion request is received. Some records may need to be retained for a legal obligation or the exercise of rights. If copies exist in backups or synchronized storage, those copies must also be considered when handling a request.

Security and access

The integration checks the authenticity of incoming WhatsApp events, encrypts integration credentials and stored webhook payloads, and separates conversation records by business.

Your privacy rights

Under applicable data protection law, you may request confirmation and access, correction, information about sharing, and deletion, anonymization or restriction where applicable. You may revoke consent where it is used, request portability subject to applicable rules, object to unlawful processing, and contact Brazil’s data protection authority, ANPD.

Send requests to contact@efecade.com. Identify the business and WhatsApp number involved so we can locate the records. We may ask for proportionate verification of your identity and will explain any applicable retention exception.

If you contacted a client business, you can also send the request directly to that business. Efecade will assist it with records processed through the chatbot.

Changes to this notice

We update this notice when the service or its data handling changes. The date at the top identifies the current version.

Privacy policy